15:00:44 From Rebeca Schiller : Hi! Yes, I can hear you! 15:01:12 From Melissa Harstine : I was the biggest band geek in the school! 15:01:15 From Chris Hardee : Basketball 15:01:16 From Amy : High school--I was a cheerleader, which absolutely shocks people who meet me these days! 15:01:20 From cassie conroy : Marching Band! 15:01:45 From Amy : I was also in student body leadership and was a peer tutor, which is much more my speed, lol. 15:01:46 From Beverly : Beta club nerd. Chorus. Allstate chorus winner! 15:01:51 From Rebeca Schiller : Lone wolf. I spent most of my time reading plays. 15:01:51 From Chris Hardee : My wife was a band geek. 15:01:57 From Kelle : I was in the school choir 15:02:09 From kellylynch : Concert choir — AND the saber twirler on drill team! haha 15:02:38 From Amy : Choir here, too--and was occasionally the pianist for a few performances. 15:02:42 From Beverly : @kelly ooooooohhhh 15:02:48 From Amy : Saber twirler is AWESOME. 15:02:51 From kellylynch : Oh, and Student Council president — a bit more respectable than saber twirler. haha 15:03:05 From pameladeloatch : I was a happy nerd. 15:03:12 From Amy : I bet people listen to a saber twirler, though. 15:03:14 From Kelle : @kelly, you had a cool high school career! 15:03:19 From Beverly : nerd of a feather...heart you all. 15:03:33 From kellylynch : Haha and yes - I did have linear bruises all up and down my biceps! 15:03:57 From kellylynch : Luckily I always caught it. 15:04:07 From Melissa Harstine : W: I’m making weekly LinkedIn posts a habit! 15:04:30 From Beverly : W: Homeschool convention!! Face to face cold meetings scared the poo out of me, but I got 23 solid leads. Already had two calls this week. 15:04:47 From kellylynch : W: I actually signed a contract this morning with a small non profit I’ve been cultivating — very excited about it. 15:04:55 From cassie conroy : W: Pushing myself out of my comfort zone and attending any networking event I'm invited to. 15:04:55 From Rebeca Schiller : W. I thought I had burned a bridge with an editor. She’s all booked up for the year, but encouraged me to follow up with her in November. 15:05:01 From kellylynch : Awesome @Beverly! 15:05:20 From Kelle : W: A prospect responded to a WEP I sent earlier this month. 15:05:34 From Beverly : @kelly thanks! 15:05:37 From cassie conroy : Nerd - that's me! Ha. 15:06:34 From Amy : W: I have been getting responses from my WEP. Meeting with someone tomorrow. 15:07:34 From Melissa Harstine : I: Warm email prospecting — went through the course last month, starting to implement it this month. 15:07:47 From cassie conroy : I: Gathering contact info and drafting emails for WEP 15:07:52 From Rebeca Schiller : I: Sending LOIs via LinkedIn. 15:07:54 From kellylynch : I: same as @Melissa - warm emails versus cold LOIs. Seem to be working much better. 15:08:01 From Amy : I: Just sort of camping on WEP... And working on putting together more content (lead magnet and blog posts). 15:08:02 From Beverly : W: Oh almost forgot....I got the Social Media Coordinator job with the homeschool curriculum publisher. 15:08:36 From Beverly : I: scheduling daily FB posts for myself to get used to working in social media. 15:09:02 From Kelle : I: Working on WEP and LinkedIn marketing. Starting on writing blog posts. 15:09:10 From Melissa Harstine : @Beverly way to go!!! 15:09:42 From Rebeca Schiller : I: Also writing blog posts and promoting them on social media. 15:09:45 From Beverly : @Melissa thanks! It's going to be so fun. I met some of the people at their booth. They're SO NICE. 15:10:01 From Amy : I actually left Twitter... I found it was just too toxic for me, and my mental health is important. But am focusing more on LinkedIn. 15:11:13 From Beverly : @kelly congrats on the non profit contract! 15:12:48 From kellylynch : @Beverly Thank you!! Back at ya! 15:15:42 From Rebeca Schiller : Q: I started listening to Ed’s podcasts starting with #1 about pricing. He suggested to phrase the question as “What kind of budget are you working with?” As opposed to “What’s your budget?” What would you recommend do if they still refuse to give you a figure. I know that’s a red flag, but how should I bow out gracefully so I don’t waste time writing a proposal when I know it won’t go anywhere. 15:16:03 From irene : Still attempting to write a lead magnet. Good grief, I've been on this for a while, partly due to imposter syndrome/general lack of confidence, but also because I'm fully booked. Want to get it done before the famine phase of the cycle comes back round.... 15:17:52 From irene : Hey Rebecca, I've had prospects not offer up a budget figure that ended up being good clients. I feel like that question is one that should be asked but if they don't want to provide an answer, I can still provide an estimate. 15:17:57 From cassie conroy : I'm in th same boat, @Pamela. Good luck! 15:18:03 From pameladeloatch : That is helpful— thank you. That was my instinct- to move ahead. I appreciate the ideas for finding a replacement and stepping up marketing. 15:18:23 From pameladeloatch : Good luck to you too @Cassie! 15:20:08 From kellylynch : What I often do is give a general range with a sizable span, and say it all depends on project specs/scope. 15:20:29 From kellylynch : If they have no budget, they will balk at the low end of the range, and then you have your answer. 15:21:23 From cassie conroy : I've found packaging services for a flat fee to work well. either they can afford it or not, and you don't waste time with proposals 15:23:13 From Amy : What do you do if the client assumes the project will be at the low end of the range? They want the service/project scope of the high end, but expect the low end...? 15:27:55 From Amy : Sorry for forgetting the "Q"! 15:28:23 From cassie conroy : Excellent! Thank you. That was my inclination, but just wanted to be sure. I have a clause in my contract that allows me to use the content I create as references. 15:30:45 From Amy : Thank you! 15:34:46 From Kelle : No, that definitely helped! 15:34:48 From Kelle : Thanks!! 15:36:29 From Suzanne : Q: I've warm-emailed a prospect who I know is looking to hire a part-time copywriter. I just received an email from the Marketing Director who thanked me for reaching out and said she's reviewing resumes (I didn't send one) and will get back to me shortly. Not sure how I should reply to her? 15:37:01 From Rebeca Schiller : V: The entire pricing discussion and feedback. 15:38:13 From Melissa Harstine : V: Examples of what to say to clients during pricing discussion.I always feel awkward and don’t quite know how to say things. 15:38:48 From Amy : Q: Following up on the pricing question regarding packaged services: This is something others have suggested to me, but I don't even know where to begin. What kinds of packaged services do people in the group offer? Do you have just automatic flat fees for certain things? 15:39:15 From Amy : Susan, you don't have to bring me on the call for this question--I'm okay with just some general examples from you and/or the folks on the call. 15:41:41 From Rebeca Schiller : I charge $350 to $500 for a typical PR pitch letter or marketing email letter. $500 to $750 for a press release. Anything longer depends on the time spent with interviews, research, writing and editing. 15:43:09 From Melissa Harstine : Q: I love writing website copy but am struggling with prospecting. Is it better to reach out to website designers for a collaborative partnership or directly to the client who might be in need of this service? Do people hire website copywriters independently of designers? I’ve been working with a loca website designer but he recently stopped offering design services. 15:43:26 From Amy : @ Rebecca, thanks! 15:43:44 From Rebeca Schiller : @Amy, you’re welcome! 15:45:57 From kellylynch : @Melissa, personally I think web copy is a completely different role than web designer. So in my experience, YES — a copywriter typically works in tandem with a web designer, versus in place of one. 15:46:10 From Rebeca Schiller : One thing I always forget is to include transcribing in pricing. I would check to see how much transcribing services charge for certain amount of pages, and then add that into your pricing. 15:46:57 From Amy : That helps, Susan. Thank you. 15:50:28 From Melissa Harstine : Thanks, Susan! Yep, I’m working on expanding beyond my local area and needing new strategies for prospecting. This helps. :) 15:50:52 From Amy : V: The entire pricing conversation today has been very helpful. Also, just a general shout-out to the whole group--there's a very good vibe in this group. It definitely has a spirit of camaraderie and "rising tide lifts all boats." I really appreciate the group! 15:51:45 From Amy : Great minds, Susan. :) 15:52:43 From Melissa Harstine : Susan — Sometimes I get emails from Ed and I think he’s reading my mind! Because it’s exactly what I’ve been thinking about! Maybe you guys are digging for ideas in the social media thread. ;-) :) 15:53:08 From Melissa Harstine : A: Start researching website design agencies and send WEP 15:53:43 From Amy : A: Still focusing primarily on prospecting and content. Pretty slow for paying work, but I feel like I'm laying the groundwork for September. I've always noticed a bump in September. 15:53:56 From cassie conroy : A: Sloooow summer :( My action item is WEP. Gotta do it!! 15:53:57 From Kelle : A: Get back to the prospect on pricing and get focused on creating content marketing for my business. 15:53:59 From Beverly : A: Follow up with all the contacts from the convention. Creating more social media posts as practice. I need encouragement to post more articles on LinkedIn. I know it's important, but, I'm hesitant. 15:54:11 From irene : I've been super busy since beginning of June, but March through May were pretty bleak 15:54:15 From Melissa Harstine : YES! Feeling very supported. :) 15:54:16 From Chris Hardee : A:Summer has been slower. I've been using the time to focus on marketing. 15:54:34 From Melissa Harstine : @Amy I always notice a bump in September too! 15:54:48 From irene : A: write my damn lead magnet if it kills me 15:55:02 From pameladeloatch : A: Ed has a new Elevate class- any intel on it? He sent an email labeled “Case study?” 15:55:10 From Rebeca Schiller : A: Casting my net wide with prospecting. Very slow summer, but I see these months as my practice session with marketing myself and pushing myself out of my comfort zone. 15:55:17 From Amy : Re: Summer--it's been good to get refocused on business. My son and his family are now living in South Carolina and I'm done with a long school drive, so I feel a little more focused. We are going to be gone for two weeks in August, so that will be tough, but I'm hoping to reset for September... 15:55:24 From kellylynch : I’m going to schedule marketing (especially via LinkedIn network) in my calendar even though my slooooow spring is starting to improve. I don’t want to make the mistake again of neglecting marketing when times are busier. 15:55:44 From cassie conroy : Will do! Thanks :) 15:55:45 From Beverly : Homeschool purchasing ramps up in July, so all my clients/prospects are busy, busy. Everyone says their new campaigns/website revamps will begin in September. I expect to be busy in September. 15:55:51 From Amy : @Irene, I need to finish my lead magnet--PM me if you want. We can keep each other focused! 15:56:54 From Beverly : @Susan thank you...LinkedIn posting is not the enormous elephant I imagine. 15:58:37 From Suzanne : A: My LinkedIn and WEP have been presenting more opportunities as of late. I can't believe I'm writing this, but I'm actually starting to enjoy prospecting...kind of the thrill of the chase I guess! 15:59:05 From Amy : Susan, our August trip is to take my daughter to college in Montana and do a little vacationing in the process. :) 15:59:09 From Beverly : @suzanne you go girl! 16:00:01 From kellylynch : Thanks Susan, great idea re: the “minimum” number of warm emails — I am going to put a tally chart right on my desktop. 16:01:35 From pameladeloatch : Thank you, Susan! 16:01:49 From cassie conroy : Thank you, @Susan! 16:01:51 From Amy : Thanks, Susan! I feel reinvigorated! :) 16:01:57 From Melissa Harstine : Thanks, Susan! 16:01:59 From Rebeca Schiller : Thank you!