13:04:03 From Marina Damiano to Everyone:
	Q: Paid discovery seems the only one where you’re not doing additional strategy work on your own, but rather regurgitating the discussion in an organized way. Correct?
13:05:26 From Jane Cody to Everyone:
	Do you give feedback on our strategy offers/templates. Do we email ti to you.
13:07:35 From Robin Coles to Everyone:
	Q: Most people think SaaS stands for Software as a Service. How do you differentiate yourself if using this acronym?
13:09:41 From David Rodeck to Everyone:
	Q. I feel like most of my clients haven't asked me for strategy ever (mostly very large companies or agencies who seem to have a clear idea what they're doing.) I'm in the role of a very well paid ordertaker like Ed described. Is there any opportunity here or do I need to rethink my target market?
13:10:15 From Marina Damiano to Everyone:
	Q: I was working on a juicy offer for a messaging strategy session. I was struggling with defining the cutoff for the strategy session and how the post-session report differs from a deliverable like a messaging document. Thoughts on how to define the cutoff for what to offer as part of the strategy fee?
13:11:33 From Patricia Viscount Consulting Ltd to Everyone:
	Q: I’ve sold strategy sessions but I’ve also included a quarterly content calendar. In your world, the calendar would be an add on/next step?
13:16:02 From Marina Damiano to Everyone:
	Q: Can you talk about how to define/create your value ladder and give some examples of how each step feeds into the next? (from end of session 1)
13:21:09 From Marina Damiano to Everyone:
	(I am just putting out my questions, but please don't feel the need to answer them in order, as I've already put many out there)  Q: In the Juicy Offer framework we need to include proof, which could take the form of a testimonial. A) Is it OK to include testimonials that are somewhat related? For example, I have a testimonial that praises the outcomes of the strategy work, but doesn't praise it directly. Is that still OK? B) In what formats do you solicit testimonials? What questions do you ask? Which questions get the best response for your proof needed to sell more?
13:23:40 From Jim Gallant to Everyone:
	How do you approach the situation when a client doesn't measure success? For example, they would like to increase click-throughs but don't yet have a baseline.
13:26:42 From Jane Cody to Everyone:
	What to do with a client that has hired an SEO company and keyword stuffing ias what they do.
13:28:51 From Jim Gallant to Everyone:
	Austin, do you have a report template, both "empty" and filled in with the answers you have to your client? I learn best by example (and practice, of course!).
13:32:45 From Marina Damiano to Everyone:
	Reacted to "Austin, do you have ..." with 👍
13:32:52 From Marina Damiano to Everyone:
	Reacted to "How do you approach ..." with 👍
13:34:14 From Jim Gallant to Everyone:
	Austin and Ed, how do you like to start? For instance, many freelancers offer a free 20-30 minute consultation call for the initial conversation. I think doing so is table stakes … what's your take?
13:34:45 From David Rodeck to Everyone:
	Reacted to "Austin and Ed, how d..." with 👍
13:36:53 From Patricia Viscount Consulting Ltd to Everyone:
	I was thinking about starting to get the word out by making the offer to my email list. Is that cool or do you prefer to do it 1:1?
13:37:45 From Marina Damiano to Everyone:
	It's no problem at all, just putting them in the bank if more questions needed.
13:38:16 From Marina Damiano to Everyone:
	Reacted to "I was thinking about..." with ❤️
13:41:13 From David Rodeck to Everyone:
	I'd second Jim's question about the free 20-30 minute consultation for new prospects. Do we stop doing that?
13:49:31 From Jim Gallant to Everyone:
	jamespgallant@gmail.com If anyone wants to chat about their progress, share stories, etc. outside the coaching session.
13:49:59 From Jim Gallant to Everyone:
	My personal email addy ^^^^
13:52:43 From David Rodeck to Everyone:
	Sounds good Jim, I'll email you!
13:53:06 From Jim Gallant to Everyone:
	I'll look into setting up a mastermind group. Great idea
13:53:09 From Jane Cody to Everyone:
	Jane Cody
	jsi.cody@gmail.com
13:53:13 From Patricia Viscount Consulting Ltd to Everyone:
	patricia@patriciaviscount.com. Love that, Jim!
13:53:51 From Jim Gallant to Everyone:
	Reacted to "patricia@patriciavis..." with 👍🏻
13:54:01 From David Rodeck to Everyone:
	david@davidrodeck.com
13:54:26 From Jim Gallant to Everyone:
	Reacted to "Jane Cody
	jsi.cody@g..." with 👍🏻
13:54:33 From Jim Gallant to Everyone:
	Reacted to "david@davidrodeck.co..." with 👍🏻
13:54:51 From Patricia Viscount Consulting Ltd to Everyone:
	I just did a 6 minute video on YouTube to get better testimonials.
13:55:06 From Jim Gallant to Everyone:
	Reacted to "I just did a 6 minut..." with 👏🏻
13:55:06 From Austin Church to Everyone:
	https://balernum.typeform.com/to/lwOF5e
13:55:07 From Marina Damiano to Everyone:
	Replying to "I just did a 6 minut..."
	
	Cool. Can you share the link, please?
13:55:19 From Ed Gandia to Everyone:
	Replying to "I just did a 6 minut..."
	
	Yes, Patricia … would love to see the link.
13:55:46 From Jim Gallant to Everyone:
	Replying to "I just did a 6 minut..."
	
	👍🏻
13:55:57 From Patricia Viscount Consulting Ltd to Everyone:
	https://www.youtube.com/channel/UCqF6CmsszX-WD7tvClRUhLA
13:56:11 From Patricia Viscount Consulting Ltd to Everyone:
	It’s literally the only video on my channel. LOL
13:56:35 From Patricia Viscount Consulting Ltd to Everyone:
	I offer writing testimonials as a service.
13:56:51 From Jim Gallant to Everyone:
	Reacted to "I offer writing test..." with 👏🏻
13:56:57 From David Rodeck to Everyone:
	Reacted to "I offer writing test..." with 👏🏻
13:57:30 From Austin Church to Everyone:
	What's your name?
	What's the name of your company?
	What was the problem you hired Balernum for?
	What happened after you hired Balernum? What were the results?
	What in particular did you like about working with Balernum?
	Can you think of two or three other benefits of working with us?
	Is there anything else you’d like to add?
	And lastly, how likely would you recommend us to a friend?
13:57:55 From Jim Gallant to Everyone:
	Reacted to "What's your name?
	Wh..." with 🙂
13:58:31 From Marina Damiano to Everyone:
	Replying to "I'll look into setti..."
	
	Thanks, Jim. Please add me marina@damianogroup.com
13:58:38 From Jim Gallant to Everyone:
	I'm good. Thank you!
14:00:01 From Patricia Viscount Consulting Ltd to Everyone:
	And for the YouTube video, it’s not AWESOME, but 80% done is better than nothing ;-)
14:00:43 From Patricia Viscount Consulting Ltd to Ed Gandia(Direct Message):
	I shared your podcast with Patti on LI yesterday. Amazing conversation!
14:01:49 From Jim Gallant to Everyone:
	Thanks Austin, Ed and everyone